Choosing the perfect domain name without using a domain name suggestion tool   by Graham Bailey

in Internet / Domain Names    (submitted 2011-12-27)

Is it important to choose the right name? Well, when we talk about internet domain names, yes it is. There are a few things we should consider before choosing that perfect name, keeping in mind before beginning that the chances are that your ideal name isn't there for the taking! There are a vast number of names registered, and the very short focused names have been taken long ago. There are some other elements affecting your choices, the most relevant is the nature of your business - will you rely on the internet for your business income, or do you generally depend on local customers for your income?

This consideration is vital, as it changes the level of importance attached to your choice of domain name. For an internet-dependent enterprise, the Holy Grail is to be found on Google for high-traffic keyword combinations. If you are depending on local clients, then both the name of your domain, and your overall commercial strategy, will be different, and so will the domain name suggestion. If you are offering 'guitars', for example, it's definite that you won't get a domain name to match this highly competitive keyword, for this is our goal - purchase a domain name that matches exactly a keyword that searchers are searching for. The more broadly focused the keyword phrase, then the more competitive. This also greatly reduces the chance of finding a cheap domain name for the keyword. So what can we do to find that elusive name?

The answer is by finding a long-tailed keyword, which normally has over a couple of words, but has a reasonable Google search volume. Our main keyword 'guitar' is much too general, and a search on Google will return several million pages - its just too competitive.

If you were to hone in on ' steel blues guitars ', for example, then there won't be so much competition. Not only would there be less competition, but the chances of purchasing a name to match exactly that long-tail keyword combination are pretty good. This is an important factor of Google, but nobody knows what importance the calculations give to this factor.

It appears advisable that any domain name must precisely match a desirable key word phrase to have any chance of success, especially if your web site SEO (Search Engine Optimization) is also focused on that keyword. For a local business, the problem is less severe, as you just need to inform people within a certain physical radius to find you, and the strategy is different.

If you have a local business, a domain name suggestion tool could be used to find your domain name, as you are not going to depend on organic search traffic. In this case you would depend heavily on on-page SEO, and also the site should be more of a description of your local service for people who have found you by traditional local advertising methods.

About the Author

Graham Bailey is a specialist in creating highly optimized websites and an expert in domain name suggestion.

http://www.domainnamesuggestion.biz