LaViv Can It Be Superior To Botox And The Ultimate Anti Wrinkle Drug   by Neil Playfoot

in Health / Plastic Surgery    (submitted 2011-08-26)

LaViv is the new anti-wrinkle drug which is challenging the domination of Botox treatment. LaViv has just been approved by the Food and Drug Administration being provided a licence.

The reason why the FDA have recognized LaViv is they ruled that it can have a genuine biological effect in reducing the effects of the aging process. Botox treatment which is the most in-demand anti-aging treatment at this time has the downside of leaving one's facial features appearing "frozen". This has resulted in a stream of famous people being subjected to ridicule.

At the moment it is believed that more than one million individuals get Botox injections each year in a mission to appear more youthful. If laViv can replicate the effects of Botox treatment but without the negative effects it could become extremely popular rapidly.

What Exactly Does LaViv Treatment Entail?

LaViv anti-wrinkle treatment requires the removal of types of cells known as fibroblasts from behind the patient's ear. They're then cultured for ninety days, producing tens of millions of new cells. These are then re-injected in to the patient during 3 separate sessions at five-week time intervals. This is different to Botox treatment which operates by temporarily paralyzing the tiny muscles that causes frown lines and wrinkles.

What about LaViv?

A cell regeneration licence was awarded to laViv's American producer Fibrocell Science after a 6 month trial period that involved 421 females. The Food and Drug administration ruled that the smile lines of patients, which run from nose to the side of the mouth had been naturally smoothed because of the drug.

One of those who were included in the trials Janet Davis, sixty four, from Maryland, who was injected with laViv seven years ago and says the beneficial effects remain.

"As far as I'm concerned this is amazing", she said "I have never had any other cosmetic work. It came about as I had skin cancer off my wrist and I was chatting to the dermatologist. People generally think I am at least ten years younger than I am". Currently the Food and drug administration have ruled that the results of laViv last for 6 months that was the time period of the trial. At the moment the results of Botox lasts 3-6 months.

And What Will LaViv Cost?

Presently there is now a further trial on 2,700 females being carried out in a bid to get a license that will include the whole face. While laViv has official medical approval, treatment will set you back US$1,600 - 3,300 (GBP£1-2000) and take at least 90 days to complete. Botox in comparison costs as little as US$160 (GBP£100) but many experts still believe individuals will choose laViv.

Chris Mason of regenerative medicine at University College London said "I think laViv will blow Botox out of the water because it will be so much better. The FDA is generally hard to persuade, and the fact they have given this approval is a very strong recommendation for this product".

LaViv A Conclusion

As yet laViv anti-wrinkle treatment is in final testing however, if it receives a licence for the whole face then it may just be the anti-aging injection treatment of choice for people wishing to look younger.

It may be higher in price and also take longer but the fact that it may well last longer and not leave your face looking "frozen" will likely be what makes it so desirable within the ever growing cosmetic industry.

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