Survive Or Even Thrive Online With These Three Marketing Tips   by Michael Worthington

in Marketing / Marketing Tips    (submitted 2011-09-05)

Every affiliate marketer is always looking for the hot market that gives the biggest paycheck. Sometimes they think it's a magic button they can push and money flows. Actually, it's more complicated than that. It's just good marketing practices that have been proven over years with hard work and dedication. There are tactics that have always worked with online marketing and will continue to work in the online affiliate marketing world from now on. With these top three marketing tips and a hungry market, you'll be able to able to increase your sales and thrive online.

What are these three tactics?

1. Using a separate web page to promote each product you're marketing. Don't lump all of it together just to save some money on web hosting. It's best to have a site focusing on one product and nothing more.

Always include product reviews on the website so visitors will know what the product can do for them. Also include testimonials from users who have already tried the product. Be sure that these customers are willing to allow you to use their names and photos on the site.

You can write articles talking about how to use the product and include them on the website as an additional page. Either make or buy professional graphics to make your pages attractive to your readers and include calls to action on every page. Spend time on your headline and make sure it draws them into the article and makes them want to read more.

2. Offer your readers free reports or videos to entice them to join your mailing list. Put your sign up form and offer at the top of the page if possible so they can see it easily. Create your autoresponder messages to follow up with those that subscribe that will continue to inform and educate them, plus offer them other chances to buy your product. Research and testing has determined that the average person won't buy until around the seventh contact, so it's vital to capture their information.

On a salespage, only two things can happen; they'll buy or leave. If you don't get their name and email address, and they leave, they're lost forever. If you can follow up with them, you have the opportunity to remind them why they were interested in the product to start with, and give them more info that might sway their intention to buy later. In your follow up messages, focus on the reasons they wanted your product and how much easier their life will be once they decide to buy. Convince them that they will be missing out on something huge if they pass up this chance to grab your product.

3. Focus on getting the traffic that is interested in your product. A person who's looking for cookbooks will not likely be interested in a book on bass fishing or auto mechanics, nor will a person looking for a manual for a 1965 Mustang be interested in a scrapbooking tutorial.

If your prospect isn't looking for what you're selling, they'll move on and you've just wasted valuable advertising time and money getting them to your page.

One way to target your traffic is by writing articles that describe your product and place them in article directories, ezines, blogs, forums, any place that will accept an article. By writing and placing at least a couple of articles a day, you can literally generate hundreds of visitors to your site. If you can send 1000 people to your site, you will make ten sales on average based on the statistics.

The methods described above may sound like a lot of work, but it's really not if you break it down into steps, and keep your articles around 400-500 words. Most directories won't accept an article of less than 400 words, and with the attention span of the average reader, over 600 words is wasted. If you're just a mediocre typist, you can write 400 words in a few minutes, including mistake correction.

If you do this for several affiliate programs, you can set up an automated income system that will be self-sustaining after a while.

You couldn't stop it if you tried, and that's a good thing!

About the Author

Michael Worthington has been selling goods and services online since 2003. He is also an expert copywriter and graphics artist. To get access to a complete step by step guide for making money online using totally free resources, go to http://TheAffiliateRx.com